Joni has worked with a wide range of businesses in her 20 years’ experience, with roles in firms including KPMG and CB Richard Ellis, the property advisory company. Joni started her own business in 2007 after completing her MBA and has provided management advice and support to businesses and investors. Her experience has particularly involved strategic and operational management, business valuation and financial analysis primarily in the hotel sector.

Key previous assignments include:
• Market evaluation for the development of a five-star hotel in London.
• Strategic review of renovation project including business planning and development of cash flow forecasts.
• Market analysis and financial projections supporting the valuation of a portfolio of five-star hotels in Europe.
• Due diligence advice in the potential acquisition of a portfolio of motorway service area hotels.
• Development of a financial model to assist the valuation of an hotel portfolio.

Major achievements have included developing and managing the asset management and investment advisory business lines in CB Richard Ellis Hotels, building a portfolio of assets under management and advising on some of the largest transactions in the hotel industry.