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Thursday, October 10 • 11:00am - 11:45am
Breakout Session: Managing the Operation

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This workshop sees four experts delivering insight into key operational topics within a smaller group environment, enabling you to learn more on Cyber Security, Digital Benchmarking, Revenue Management and Profit Benchmarking. With a summary of key take homes from each delivered at the end of the session.

Table X - Cyber Security 
Cyber threats should be treated no differently to any other risk. Often seen as a problem for the IT department and outside of the control of the board. This session aims to demystify the myths, putting cyber security centre stage.
Stuart Upton, PIB Risk Management

Table 2 - 'Benchmarking Beyond – Your Website & Digital Marketing Performance'
The unanswered question, ‘is my website traffic/conversion actually any good?’ is finally answered. A deep dive into understanding industry leading website performance and discussion around how you can improve the revenue generation of your online presence.
Mark Forrester, 80 days

Table 3 - 'Right Place + Right Time + Right Price = Optimized Performance'
In today's fast paced and extremely dynamic marketplace, the right pricing strategy hugely influences a hotels revenue performance. Whether this may come through internal procedures or external help, it is essential that every hotel, no matter the size or location, has a unique strategy in place. Timing, decision-making, and formidable execution is key in order to stay ahead of your competitors.
Florian Augustin, HotelPartner

Table 4 - Using Benchmarking to “Unlock the potential
Whether you are an Operator or an Owner, setting a strategy that focuses on your areas of opportunity is key to success. The trick is identifying these areas and the ability to understand the net impact of your initiatives. Profit & Loss Benchmarking is the key"
Michael Grove, Hotstats

Speakers
avatar for Michael Grove

Michael Grove

Managing Director, EMEA, HotStats
Michael is Managing Director, EMEA at Hotstats. Hotstats provide monthly P&L benchmarking for the hotel industry, collecting detailed financial data from over 5,000 hotels worldwide from over 100 brands and independent hotels, and provides over 550 different KPIs covering all operating... Read More →
avatar for Mark Forrester

Mark Forrester

Chairman, 80 DAYS
Mark Forrester is the Chairman of 80 DAYS, a creative and digital marketing agency specialising in the travel and hospitality sector. Mark founded 80 DAYS (formerly Occupancy Marketing) in 2001 and the company now provides branding, design and marketing support for over 450 four and... Read More →
avatar for Florian Augustin

Florian Augustin

Chief Commercial Officer, HotelPartner Yield Management
Florian has a great passion for the travel industry and over 10 years of experience with various chains such as Raffles Hotels, Luxury Collection, Ritz-Carlton and Do & Co. Before joining HotelPartner, Florian worked in the independent hotel sector as a commercial director and had... Read More →
avatar for Stuart Upton

Stuart Upton

System and Process Director, PIB Risk Management
Stuart Upton has spent the last 15 years working within the Commercial Insurance and Risk Management sector, with a particular focus on business continuity, system process and information risk, most recently leading the team responsible for developing and deploying the PIB Group’s... Read More →


Thursday October 10, 2019 11:00am - 11:45am BST
Livestream / Workshop Lounge